CHCZ / FIELD NOTES
SEO & GEO

What to Do After an SEO Audit: A B2B Action Plan
Turn an SEO audit into a B2B action plan: validate findings, protect canonical pages, prioritize buyer-impact work, assign owners, and verify results.

Generative Engine Optimization (GEO): An Evidence-Led Guide
A practical, evidence-led guide to GEO best practices, measurement, crawler access, citeable content, and enterprise-tool evaluation.

Best SEO Audit Tools for B2B Websites: A Task-Based Comparison
Compare five SEO audit tools by the evidence they provide, the B2B task they support, their limits, and how to combine them into a…

Free Visual SEO Audit Tool: CHCZ Design Checker Chrome Extension
CHCZ · Design Checker is a free visual SEO audit extension that pinpoints broken links and technical errors directly on your screen, allowing you…

SEO Monitoring for B2B Websites: An Evidence-Led System
Build an evidence-led SEO monitoring system for a B2B website with clear baselines, separate signal layers, owned alerts, diagnosis, and verification.