CHCZ / FIELD NOTES
SEO & GEO
B2B SEO Strategy: From Buyer Questions to Qualified Demand
Build a B2B SEO strategy that maps buyer questions to canonical pages, evidence standards, internal links, and qualified outcomes.
Free Visual SEO Audit Tool: CHCZ Design Checker Chrome Extension
CHCZ · Design Checker is a free visual SEO audit extension that pinpoints broken links and technical errors directly on your screen, allowing you…
SEO Website Migration Checklist for B2B Redesigns
Use this SEO website migration checklist to baseline a B2B site, map old URLs, verify launch controls, and monitor the move without confusing deployment…
What to Do After an SEO Audit: A B2B Action Plan
Turn an SEO audit into a B2B action plan: validate findings, protect canonical pages, prioritize buyer-impact work, assign owners, and verify results.
Generative Engine Optimization (GEO): An Evidence-Led Guide
A practical, evidence-led guide to GEO best practices, measurement, crawler access, citeable content, and enterprise-tool evaluation.
Best SEO Audit Tools for B2B Websites: A Task-Based Comparison
Compare five SEO audit tools by the evidence they provide, the B2B task they support, their limits, and how to combine them into a…
SEO Monitoring for B2B Websites: An Evidence-Led System
Build an evidence-led SEO monitoring system for a B2B website with clear baselines, separate signal layers, owned alerts, diagnosis, and verification.